Ok, there are few things that so easily get on my nerves as commercials. I mean, I'm watching something, and it gets interrupted by a lot of ads, most of which aren't meant for me, and the ones that are aimed at my age and race are generally not interesting either. I understand that the revenue from the commercials helps keep the station going, and I can accept that, it's necessary. But there are just so many commercials that are so mind-bendingly stupid that I can't help but to just think that humanity's potential as a species just drops a little whenever one is made. Now, I could fill the rest of this post with a rant on Kidz Bop or Progressive commercials starring Flo, both of which I hate with a passion, but that seems to come more to a personal preference (though the people that like either have no taste). No, the commercial I'm going to rant about today is a Lunchables commercial, there most recent one, selling their Peanut Butter and Jelly boxes. You can click on this link to watch it if you have some morbid curiosity: http://www.youtube.com/watch?v=R4Y9v7lkjVU
Now, I'll first start off with something that doesn't really bother me all that much but has made me think. Why the heck would anyone buy a boxed lunch of a peanut butter and jelly sandwich? A five year old can make one on their own, provided you don't mind a completely peanut butter and jelly kitchen, so why would anyone want to buy a crappy pre-packaged sandwich? But that's not the advertising's problem, that's a problem with the company. The commercial has a whole other problem.
So this kid and his friends are walking down the hall, and his friends are telling him that he's got to do something great for the lunch time announcements, because apparently that's something that happens in schools now and is "prime-time" according to one of the kids. So the kid who's going to be doing it, I guess his name is Paul judging by the end of the commercial, sit outside the office and noms on his stupid gross pre-packaged peanut butter and jelly sandwich. After one bite a light bulb flickers on in his head and he knows what he's going to do: he plays the Peanut Butte Jelly Time song from his music player over the PA system during lunch. After which he strides into the Lunchroom to cheers and applause from the students as the announcer says, "Lunchables: Feed your great ideas".
What? Is this for real? This commercial is claiming that this kid playing a song someone else wrote, produced, sang, etc. over the PA system during lunch is a great idea, not to mention he did nothing else, so why would the school let him do it? This is not a great idea, this is barely an idea, it's just some kid who played some song on the announcements. It wasn't creative or smart, it was just stupid! Oh the best bit is at the end when his two friends from earlier call him Peanut Butter Paul and that a legend is born. I can't even express how much I think this blows. You're calling a kid who played a popular song from years ago on the PA system during lunch, nothing else mind you, once a legend? Just what about this whole situation is a great idea? He's not a DJ, he didn't do anything aside from ruin any conversation you were having at the time.
Why couldn't this kid have been working on a project or something and been struck with inspiration on how to make it work or even what project to do? Why did they decide that song over PA system was a great idea to feed? I just can't stand the stupidity of this commercial.
Ahhh. It feels good getting another rant out, despite the fact that no one even knows about this blog. Well, Subtle is out. Peace.
Tuesday, February 28, 2012
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